Program

Hospital Management & Marketing

Program at a Glance

Dermatology Plastic Surgery Hair Transplantation Dentistry Hospital
Management
& Marketing
NOV.
29th
Morning Lectures Lectures     Lecture
Afternoon Public
Session
Cadaver Dissection & Model Surgery Public
Session
Public
Session
Medical Company Tour
Evening Opening Ceremony & Welcome Reception
NOV.
30th
Morning Lectures Lectures Lectures Lecture & Hands-on Medical Experience &
Hospital Inspection
Afternoon Lectures Lectures Lectures
Evening Networking Dinner
DEC.
1st
Morning Live Surgery
Lectures
Live Surgery
Lectures
Live Surgery
Lectures
Lectures &
Hands-on
K-Beauty Experience &
Daegu Tour
Afternoon
Hospital
Management
& Marketing
NOV.
29th
Morning Lecture
Afternoon Medical Company Tour
Evening Opening Ceremony & Welcome Reception
NOV.
30th
Morning Medical Experience &
Hospital Inspection
Afternoon
Evening Networking Dinner
DEC.
1st
Morning K-Beauty Experience &
Daegu Tour
Afternoon

Program

  • Theme : Trends of Korea in Management & Marketing for Aesthetic Hospital and Clinic
  • Dates : 29th November ~ 1st December (3 days)
  • Participants :
    • All Doctors and Attendees Interested in Hospital Management & Marketing
    • Hospital Managers, Medical Coordinator, Medical Students and Related Industry CEOs and Staff.
    • CEO (Director) in Aesthetic Clinic or a Doctor Scheduled for Opening

Nov 29 09:00-17:00

Session 1. Hospital Strategy, Management and Marketing - Hospital vs. General Industry
09:00-09:25Various and Effective Hospital Advertisement Methods for
   Aesthetic Clinic and Recent Trends of Korea
Sung Hoon Yoon Detail
The M Group
09:25-09:50IT, Strategy and Innovation
Hee Seok Lee Detail
KAIST College of Business
09:50-10:20 Coffee Break
10:20-10:45System Set-up and Management of Anti-aging Clinic in Trends of Korea
Yong Jung Son Detail
BLCOMS Ltd.
10:45-11:10System Set up and Management of Skin and Petit Clinic in Trends of Korea
Won Seok ChoiDetail
V Plastic Surgery
11:10-11:35Hospital Management Innovation Strategy
Yong Sauk Hau Detail
School of Business, Yeungnam University
11:35-12:00The Recent Trends of Medical Neauty Industry and Further Direction
Seong Hyo Kim Detail
BF Medical Group
12:00-13:00 Lunch
Session 2. Exhibition Tour
13:00-15:00 APAAC Exhibition Tour
Session 3. Medical Corporation Tour
15:00-18:00 A in 'A ( Medical devices), U-BioMed (Skin care product),
Dentis (Dental implant)

※ There may be a change in time depending on the situation of corporations.

Nov 30, 09:00-18:00

Session 4. Medical Experience
V Plastic Surgery
Facial Skin Care & Medical Procedure Observation
09:00-10:00V Plastic Surgery Hospital Inspection
10:00-10:10Break
10:10-11:30Understanding of Korean Plastic Surgery Trends
Won Seok ChoiDetail
V Plastic Surgery
11:30-11:45Break
11:45-12:00Completion Ceremony & Photography
Won Seok ChoiDetail
V Plastic Surgery
12:00-13:00Lunch
Session 5. Hospital Inspection
JCI ALLforSkin Dermatology Hospital
(Facial Skin Care & Medical Procedure Observation)
13:00-13:45 Introduction of JCI-Accredited Hospital ALLforSkin
13:45-14:00Coffee Break
14:00-14:20How to deal with patients
Won Seok ChoiDetail
V Plastic Surgery
14:20-14:50Anti-aging - Laser (Whitening, Lifting, Pore, Acne, etc.)
Seong Geun Chi
JCI ALLforSkin
14:50-15:00Coffee Break
15:00-16:00Medical Skin Scaling Care
Jong Seok Hwang
JCI ALLforSkin
15:00-16:00Scalp Treatment
Jong Seok Hwang
JCI ALLforSkin
16:00-16:30Antiaging -Petit Cosmetic Surgery (Botox & Filler Applicaton part)
Pok Kee Min
JCI ALLforSkin

※ There may be a change in time depending on the situation of hospitals.

Dec 1, 09:00-18:00

Session 6: K-Beauty Tour
09:00-12:00 Cosmetic Products Experience
12:00-13:00 Lunch
Session 7. Shopping Tour
14:00-18:00Dongseongro (Downtown)
Shinsegae Department Store

※ Activities and Tour: There may be a change in time depending on the situation.